Greendust: Smart Deals on Branded Factory Seconds!
Remember sometimes, when you buy a product and the packeging is damaged or an accessory is missing, and you exchange the product. Ever wondered where they go? Well, Greendust is a Reverse Logistics firm that buys such products from the manufacturer, repairs the flaws and then offers them to the customers at reasonable prices, as factory seconds.
"The product will still be a factory second of LG, Samsung, Sony but when it goes through our strict inspection process we fix any small problem using genuine parts from the company and put a 'certified GreenDust' sticker on it so that the customer can be rest assured that they are getting a branded product certified by GreenDust," said Hitendra Chaturvedi, founder and CEO of GreenDust.
Having engaged with reverse logistics business from the past three years, the company has grown its revenue from zero to over Rs 250 crore. "We have increased our strength of the organisation from 3 to over 400 people and now our attrition rate of less 3 percent," said Chaturvedi.
Interestingly, GreenDust does not re-touch dents or scratches as long as they do not affect the functioning of the product. Chaturvedi states that if all the problems and blemishes are fixed, the customers will be suspicious of why such huge discount is being offered. He says, “They'd think something must be definitely wrong with the product. So, we leave out the minor blemishes and scratches. When customers come to us, we make them aware of exactly what makes it a factory second.” Even on the site, when you click on any product, as a part of the description you will find the information whether the product is ‘refurbished’, factory second’, ‘surplus’, etc."
In greendust, you can get upto 50% discount on branded refurbished products.
So next time you are looking for a smart deal, try giving www.greendust.com a chance!
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